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Westwood College Online Business Administration Degree

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Bachelors in Business Administration

The Bachelor degree in Business Administration from Westwood College Online allows students to focus their studies in either Marketing and Sales, or Accounting. Focusing your studies in one of these areas will expand your understanding of general business principles, by providing hands-on training and real-world course work.

The Bachelor of Business Administration degree in Marketing and Sales will help students develop the business skills necessary to excel in a variety of marketing and sales career fields. Additionally, the combination of management and general education courses offered in this degree program will help students develop skills in general management, critical analysis, logic, communication, and complex problem solving. Topics covered in this concentration include consumer behavior, marketing research, professional selling, and internet marketing and sales. The degree prepares students for entry-level positions and career advancement opportunities in the field such as marketing specialist, market research analyst, account representative, and customer service specialist.

The Bachelor of Science in Business Administration in Accounting will help students develop the business and financial management skills required to advance in the career field of Accounting. In addition, the management and general education courses in the program will help students fine tune their management, analytical, communication, and problem solving skills. Topics covered in this concentration include cost accounting, financial accounting, auditing, and financial reporting. This degree prepares students for entry-level positions and advancement opportunities in career fields such as accounts payable manager, cost estimator, payroll administrator, or loan and credit counselor.

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