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MBA in E-Commerce
The Ellis MBA program with a specialization in E-Commerce developed in association with five of the world's top business schools: Stanford, Columbia, Carnegie Mellon, University of Chicago and The London School of Economics. The E-commerce specialization applies economic principles to teach students how to leverage the power of the Internet to create a variety business opportunities. Students will study how to integrate the Internet into corporate and business level marketing and strategy efforts for their organization. Topics covered in this specialization include:
- Principles of Internet Marketing
- Internet User Experience
- Game Theory and Information Economics
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